I felt like a pretty lucky gal when I was invited by Houston-based boutique New for the Night to be part of their launch party.
Dresses+champagne+good company= a recipe for success. Dreamed up and brought to fruition by Houston’s Brittany Sakowitz, New for the Night offers designer dresses for rent for any occasion. Forget dropping hundreds of dollars for a dress you’ll wear just a few times (or once!) and say hello to gorgeous designer frocks for a fraction of the price.
The best part—New for the Night has a showroom (located in the Kirby/Westheimer area, near West Ave.) so you can check out the latest dresses and try them on before committing.
Another fab idea? Having your bridesmaids rent their dresses—they’ll have a gorgeous designer dress to wear that won’t end up stashed at the back of their closet, never to see the light of day again (and you’ll also be the awesome bride that saved them money and gave them the chance to wear a more stylish frock compared to typical bridesmaid attire).
I visited the New for the Night boutique on Monday to pick out my dress and I selected a fun, bright yellow dress by Rebecca Taylor with a sweetheart neckline and pockets on the front. The color was completely out of my comfort zone and a total departure for me but the silhouette was familiar, which made the dress comfortable to wear.
You can check out photos from the launch party on CultureMap, one of the event’s sponsors (Houston magazine also sponsored the event).
I also took my own photos of the festive frock— these were taken at 10:30 at night, so keep in mind the lighting wasn’t ideal, the dress was a bit wrinkled… and, well, let’s not even talk about my makeup by the end of the night. But the dress was just too pretty for me not to take photos when I got home.
Shoes- Nine West
Bracelet- J. Crew
Have you ever rented a designer dress for s special occasion? Would you? Leave me a comment and let me know!
Love that color on you V! You should definitely incorporate more yellow into your wardrobe! xo, tasha
I love the neckline of that dress! The color is so pretty too 🙂
Maria
http://www.daintyanddecadent.com
Love this dress on you, it looks great!
Maja – https://clotheskinksandcurls.blogspot.ca
Cute outfit! I've never rented a dress, but I do love loking at renttherunway.com.
You look stunning Veronika! Love you in a sunny yellow. It looked like a fabulous time!
Love that dress! Yellow is pretty color 🙂
https://kadddii.blogspot.com/
Renting designer dresses – genius! I love the one you borrowed! Yellow looks great on you 🙂
Sarah
smalltowncatwalk.blogspot.ca
Even though you're not used to the colour, yellow looks great on you! If I needed to look extra glam, I would definitely rent a designer dress if I couldn't afford to buy it 🙂
I love this color on you!
What a fun concept for a store!
Beautiful dress and such a great idea to rent dresses! We are your newest followers!
I've never rented a dress, but I know that a lot of my friends use Rent the Runway. I'm interning in NYC this summer and, as the PR/Social Media intern, am currently responsible for planning the start-up's launch party at some hip luxury hotel rooftop. It's been crazy, but exciting! I'm currently working on getting the guests that will get us on page 6, which is just so surreal. Anyway, point of story: time to start hunting down a dress!